Ride To The Polls

Vote Your Way

Vote Your Way
It’s time to reclaim what’s ours – our land, our voice, our futures, our streets – and so much more by voting. There’s only one way to ensure our government works for us – we have to participate and elect leaders who represent our values.

In the lead up to the fall 2022 midterm elections, Amplifier served as the creative partner for Harness’ Ride To The Polls program, an initiative of Protect The Sacred. By creating & deploying a series of exciting new visual tools, Amplifier aided Harness in 1) shifting the national narrative to center the rights and voices of BIPOC communities, 2) increasing the turnout of BIPOC voters in rural and disenfranchised communities, and 3) protecting the right to vote for all Americans. In total, we gave away 2,125 physical artworks across the states of Arizona, California, Texas, and Georgia. And we did public installations of 252 posters over a series of 13 stunts including billboards, digital billboards, and pop ups. We are proud to have helped the Ride to the Polls Campaign earn over 1 billion impressions through on the ground activations, digital organizing, and media coverage!

Reclaim your power. Register to vote or check your registration today:

Host your own ride to the polls and download art by visiting:

About Harness: Founded by America Ferrera, Wilmer Valderrama, and Ryan Piers Williams following the 2016 presidential election, Harness educates, inspires, and activates an interdependent community of Cultural Organizers to use the power of storytelling to imagine and create a more equitable world. Our programs and campaigns have catalyzed wide-scale support, prominent media coverage, inclusion in pop culture storylines, and transformative partnerships for leaders from historically disinvested communities. www.iwillharness.com • @iwillharness